Australian Tourist Park Management (ATPM) provides a wide range of services to the caravan park and resort industry and has successfully operated under a multiple facilities model for over 20 years. ATPM owns and operates over twenty parks under the industry-leading NRMA Parks and Resorts brand. In addition, ATPM manages iconic parks for clients such as RAC Parks and Resorts, Kempsey Shire Council and Northern Beaches Council.
ATPM has grown from its first management contract of 7 holiday parks to currently managing 38 parks and resorts throughout Australia. In June 2017, ATPM was acquired by The NRMA, one of Australia’s largest member-owned organisations. The NRMA wants to provide the best value accommodation in the best locations in Australia, and is continuing to invest in opportunities to help members set out and explore our great country.
ATPM has developed expertise in all facets of holiday park and resort management, including the following:
Suite of services:
- Ownership and operation of Parks and Resorts
- Leasing of Holiday Parks and Resorts
- NRMA Parks and Resorts brand franchising
- Park Redevelopment
- Preparation of Management Contracts
- Preparation of Business Plans
- Website and Graphic Design
- Full Contract Management
- Design of Park Facilities
- Preparation of Management Plans
- Preparation of Marketing Plans
- Full Consulting Services
Our success can be measured with a proven track record of increases in park and resort revenue, occupancy, yields, professional service standards, award winning cabin design and facilities for Local Government and Semi Government bodies on the east coast of Australia. The resources available to our company are diverse and as such we are better able to analyse each holiday park/resort business, attend industry training, conferences and network with many other operators. The knowledge gained is invested back into the policies and procedures of ATPM to further improve our service delivery to our customers and clients.
Being owned by The NRMA allows ATPM to leverage the brand, extensive membership and customer base and resources to enhance business outcomes for partners.
The NRMA also recognises that tourism has a critical role to play in the long term sustainability of regional destinations, and through holiday park investment, can bring jobs and economic opportunities to the communities. We are committed to working with local councils and operators to realise the benefits in regional Australia.